CLIENT Fryling
CAMPAIGN / PROJECT Fryling corporate identity

A new name (Fryling instead of Frijling Banket BV) and a new corporate identity that positions Fryling once again as a fresh-faced, international & innovative pastry producer. Ready for the 21st century.

One of Fryling’s Unique Selling Points is the flexibility of their production lines. This allows them to offer a wide product range and to respond quickly to new developments. This also explains the great diversity of the logos (64 variants) depicting the shapes of the Fryling Classics as heroes.